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Do You Need a Lobbyist in Sacramento? A Guide for Decision Makers

Is hiring a lobbyist in Sacramento worth it? Tom Sheehy of the Sheehy Strategy Group breaks down what makes lobbying in California so complex — and why experienced advocacy can be the key to advancing your public policy goals. Whether you're pushing legislation, protecting your interests, or navigating political challenges, this video outlines how a seasoned lobbyist can save you time, money and costly mistakes.

Learn about:

  • When to hire a lobbyist (and when not to)

  • How legislative and administrative strategies intersect

  • What qualities matter most in a political advocate

  • Real-world insights from California’s Capitol

Ready to explore how advocacy can support your mission?